Categories Opinion

The Photoshop World

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In the world of advertising, magazine editorial and social media nowadays, everyone is flawless. Photo alteration is no longer a skill set solely possessed by professional retouchers. With 2 million downloads in Jan 2018 and $1 million estimated monthly revenue, Facetune 2 is definitely at the pinnacle of the vanity business. It gives smartphone users the … Continue reading The Photoshop World

Categories Trend

Millennials, the future of luxury?

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As the luxury market faces a generational shift in consumer demographics, many brands are targeting their marketing strategy and shaping their design towards the Millennials. Take the evolution of the bag category as an example, some designs have developed further from their original classic look which emphasised the quality and craftsmanship; to be more elaborate … Continue reading Millennials, the future of luxury?

Categories Opinion

How to buy luxury products ‘practically’

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The luxury market has changed in recent years: most new consumers belong to the middle class and younger consumer group – the Millennials and Gen-Zs.   Unlike the current luxury consumer demographic that has higher spending power, Millennials are all about finding a better way to spend. As a regular online shopper for luxury products, … Continue reading How to buy luxury products ‘practically’

Categories Lifestyle

NYE in DUBAI

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Dubai has been a New Year’s Eve hot list for many people because of the legendary fireworks. For me, I have been wanting to explore the Armani Hotel Dubai, the world’s most luxurious hotel and the first hotel by fashion designer Giorgio Armani. Plus,  December is a perfect month to visit the city (average 25 °C in the day), so … Continue reading NYE in DUBAI

Categories Trend

ERDEM x H&M

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Full of narratives, memories and stories, ERDEM x H&M is a deeply personal collection that looks back to the designer’s youth and to the codes that have defined his work over the past decade.   WHEN A STORYTELLER’S DREAM COMES TO LIFE The collection is inspired by the romantic dresses Erdem saw in English films, … Continue reading ERDEM x H&M

Categories Trend

Oh Paris…

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With the end of SS18 fashion month at Paris, the issue on how fashion affects our environment were raised higher than ever amongst media and fashion bloggers. “Fashion was once a major factor in encouraging the demand for clothes, jewelry, and objects made from wildlife parts. But magazines can now send a different message: that … Continue reading Oh Paris…

Categories Trend

MFW SS18

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My initial plan for Milan Fashion Week was only to capture some fresh contents for my blog. As you know, the mesmerizing Duomo and Galleria makes perfect backdrop for OOTDs. Andrea and I also visit his parents every year in Turin, a city 125 km away from Milan, so I thought we might as well … Continue reading MFW SS18

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Sakura Sakura

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It’s always Spring at MASU SKYCITY. If you have been following my work for a while, you would know that I have a thing for photographing myself in restaurants, especially those that are full of characters, cool themes and ambience, just like MASU. It also gives me a reason to dress up – more! With … Continue reading Sakura Sakura

Categories Portfolio

When you are the creative director, stylist, model and also retoucher…

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I started my day with a full-face make up, my whole body smells like baby oil as I jumped into a Uber taxi while holding a giant suitcase, two buckets of pot plant and a stack of printed moodboards. I was working with Silk & Steel Jewellery on their Superluxe collection campaign photoshoot and I … Continue reading When you are the creative director, stylist, model and also retoucher…